Posts by Sue

10 cultural differences between China and the US

19th October 2018

Chinese and American people will find they have more similarities than differences. People are motivated by the same things: comfort, money, providing for the family, job satisfaction and security. But each culture reaches these goals via different routes and on the surface, can sometimes seem poles apart. Understanding why people are driven to behave the way they do can go a long way to successful intercultural communication….

How can employers support the LGBTQ community on international assignments?

4th October 2018

Travelling on business and living and working in another culture can be an exciting, enriching experience. But for members of the LGBTQ community, an international assignment requires far more thought and planning, whether it’s simply inviting a partner on a business trip or embarking on a whole new life abroad. An individual may be completely comfortable in their own culture, and in your corporate culture, but how will they fare in another, possibly less open-minded culture?…

What people say versus what they mean

21st September 2018

One of the challenges of cross cultural communication is understanding mixed messages. Only a very few cultures will say exactly what they mean….

12 ways universities can support international students

20th September 2018

It’s that time of year again, when students all over the world head off to university, many of them for the first time, to start a new life of study. For many, this is a time to make new friends, party and enjoy the novelty of life away from home. For some, though, particularly those arriving from another country or culture, university can be daunting and isolating. Overseas students make a valuable contribution to all universities, both financially and culturally. So what can universities do to help them settle in….

How to get texting across cultures right

13th September 2018

Although a casual mode of communication, texting to a business contact is nonetheless a business communication, on which you could be judged……

11 reasons why you need cultural awareness when learning a language

6th September 2018

English may be the language of business globally, or almost globally, but for employees relocating abroad, this is no excuse for failing to learn the local language. In fact, even learning the language is not enough. Without cultural awareness, it’s only half the job done – akin to using an online translation tool that can interpret the words but has no notion of context. Here are a few reasons we believe language learning and cross-cultural communication training go hand-in-hand….

11 tips on how to sell to China

5th September 2018

China is the world’s largest economy and at the same time, the world’s fastest growing consumer market. The opportunities are enormous – but the job of selling to the Chinese is complex, both culturally and logistically. Here are a few pointers for newcomers to the market.

11 tips for developing cultural agility as a leader

14th August 2018

Cultural agility is a valuable asset in today’s global marketplace. To some, a curiosity about other cultures and an enthusiasm for adapting to them comes naturally. Others, though, need to learn the necessary skills to operate in a global environment. As leaders lead by example, this is particularly important for those managing a global team. Here are a few pointers….

The do’s and don’ts of greetings around the world

9th August 2018

Shaking hands may seem like a perfectly normal way to greet a business contact. Not necessarily, though. What happens if the other person doesn’t offer their hand? Or if you’re a woman in a conservative Muslim culture? Or if your counterpart greets you with a bow? Here’s a quick guide to five situations in which a little business etiquette understanding of different greetings around the world can go a long way….